Thursday, September 7, 2017
GUEST LECTURE AS PART OF MARKETING SKILLS COUNCIL
A REPORT ON GUEST LECTURE AS PART OF MARKETING SKILLS COUNCIL
NARMADA COLLEGE OF MANAGEMENT
ISSUES IN SALES AND DISTRIBUTION – PUBLISHING INDUSTRY
SPEAKER : Shri Gaurav Gagwani, Senior Territory Manager, Higher Education, Pearson India
DATE: 7/09/2017, THURSDAY, 14:00 TO 15:00 HRS, Syndicate Hall
As part of the Marketing Skills Council at Narmada College of Management, Bharuch, we organized the first lecture on Issues in Sales and Distribution in the Publishing Industry by Shri Gaurav Gagwani, Senior Territory Manager, Pearson India. Since he was already on his sales call to the College, his live experience sharing about work made the lecture very interesting.
He shared his six years of experience in the publishing industry, the various sales related issues like Recruitment and Selection, Sales Training, Territory Allocation, Performance Evaluation, Reporting and Appraisal systems and Compensation and Incentives in the publishing industry.
Talking about his experiences related to distribution management he shared his insights related to problems with the distributors, policies and practices involved in working with distributors and retailers in publishing.
He also shared his experience of planning his sales call, follow up involved in the sales job, frustrations and the joys of the sales job. The Marketing class enjoyed this session thoroughly.
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